Delegate Profile

Kevin Wilhelm

Job TitleMr.

Company Name4ECPs

About

KEVIN WILHELM 4086 Ogden Road • Calgary, Alberta • T2G 4P7 (587) 779-5498 • kevin@4ecps.com • Cell (403) 554-5810 Innovative business leader in the marketing and advertising industry, with a proven ability to drive revenue and sales growth for organizations across North America. Known for developing and fostering environments of talented and passionate people while maintaining a key focus on what is possible. Key Credentials • Advertising Strategy • Google Certified Partner • Marketing Strategy • Customer Excellence • Branding Strategy • Business Innovator • Effective Communicator • Excellent Interpersonal Skills • Team Builder • Business Development Professional Experience 4ECPs Co-Founder & President 06/2015 – present 4ECPs is a business resource company designed specifically for the eye care industry. We provide solutions to the biggest challenges that face eye care professionals: recruitment, training and marketing. • Responsible for the vision and execution of the company • Manage all team members within the organization • Design and execute our external marketing direction • Manage all business development for the organization • Negotiate all partner and vendor relationships • Manage all financial components of the business POD Marketing Co-Founder & President 01/2014 - present Parent company of 4ECPs and an innovative digital marketing agency, dedicated to providing marketing solutions to clients in specific industries across North America. • Responsible for the vision and execution of the company • Strategic development of profit centers • Develop all business opportunities • Manage all aspects of day to day operations of the organization BrightPath Kids Director of Marketing 02/2012 – 12/2013 BrightPath Kids is a national and publicly traded child care organization with over 60 locations across Canada. • Directly managed a successful re-brand, including a new name and stock symbol • Responsible for all marketing initiatives and branding strategy • Increased sales revenue, occupancy rates and brand awareness to an all-time high in a relatively short time period • Developed and deployed a new revenue source for the organization and managed all day-to-day operations of the new division (fitness classes for children) • Negotiated all vendor and partner relationships for the company • Managed the corporate and investor relations department for the organization Senior Manager – Performance Marketing Yellow Media 08/2009 – 01/2012 Yellow Media is Canada’s leading digital and print publisher, with several web and print properties including Mediative, Yellow Pages print directories, Auto Trader and CanPages. • Part of the team responsible for transforming the traditional print directory into a digital media provider • Provided training and marketing education to key stakeholders of the organization, including employees and clients • Managed a team that led the nation in revenue growth, with the highest concentration of digital marketing products Education Bachelor of Commerce Degree, Marketing University of Calgary - 2008 Google AdWords Specialist Google - Current ** Various computer/ management/ training related courses References available by request



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